Consumer boycotts : effecting change through the marketplace and the media / Monroe Friedman.

Monroe Friedman discusses different types of boycotts, from their historical focus on labour and economic concerns, to the more recent inclusion of issues such as minority rights, animal welfare and environmental protection.

Saved in:
Bibliographic Details
Online Access:Electronic book from EBSCO
Main Author: Friedman, Monroe.
Format: eBook
Language:English
Published:New York : Routledge, 1999.
Subjects: