Consumer research for management decisions / Melvin Prince, with the collaboration of Irene A. Silbert.
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| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: | New York : Wiley, [1982], ©1982. |
| Series: | Ronald series on marketing management.
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| Subjects: |
Skillman Lower Level
| Call Number: |
658.834 P956c |
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| Available Place Hold |