Understanding consumer behavior. : [A selection of papers / by Raymond A. Bauer, and others]
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: | Boston : Christopher Pub. House, [1964], [©1964] |
| Subjects: |
| Physical Description: | 325 pages : illustrations ; 21 cm. |
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| Bibliography: | Includes bibliographical references. |
| FOLIO Link: | View instance in FOLIO |