Digital Transformation Now! : guiding the successful digitalization of your business model / by Daniel R.A. Schallmo, Christopher A. Williams.
Is digitalization a value-added approach? Global leaders believe so, and this book reveals how to digitally transform your business model and compete in today?s economy. It presents a roadmap consisting of five phases; Digital Reality, Digital Ambition, Digital Potential, Digital Fit, and Digital Im...
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| Online Access: | Electronic book from EBSCO |
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| Format: | eBook |
| Language: | English German |
| Published: | Cham, Switzerland : Springer, [2018] |
| Series: | SpringerBriefs in business,
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