Brands : the logos of the global economy / Celia Lury.

Celia Lury considers the interrelated dimensions of the brand: as a creator of space, time and community, as a form of intellectual property and as an increasingly important medium of exchange in a global economy.

Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Mynediad Ar-lein:Electronic book from EBSCO
Prif Awdur: Lury, Celia.
Fformat: eLyfr
Iaith:English
Cyhoeddwyd:London ; New York : Routledge, 2004.
Cyfres:International library of sociology.
Pynciau: