Brands : the logos of the global economy /
Celia Lury considers the interrelated dimensions of the brand: as a creator of space, time and community, as a form of intellectual property and as an increasingly important medium of exchange in a global economy.
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| Online Access: | Electronic book from EBSCO |
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| Main Author: | |
| Format: | eBook |
| Language: | English |
| Published: | London ; New York : Routledge, 2004. |
| Series: | International library of sociology.
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| Subjects: |