The codes of gender identity + performance in pop culture /

"Communication scholar Sut Jhally applies the late sociologist Erving Goffman's groundbreaking analysis of advertising to the contemporary commercial landscape in this provocative new film about gender as a ritualized commercial performance. Uncovering a remarkable pattern of gender-speci...

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Bibliographic Details
Corporate Author: Media Education Foundation.
Other Authors: Jhally, Sut.
Format: Video DVD
Published:Northampton, MA : Media Education Foundation, [2009], ©2009.

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Holdings details from Media Browsing
Call Number: P96.S5 C6 2009x
Available  Place Hold