News flash : journalism, infotainment, and the bottom-line business of broadcast news /

While talking heads debate the media's alleged conservative or liberal bias, this author feels that the problem with television news is all about the money. As someone who has worked as both an Emmy-winning broadcast reporter and a network executive, Anderson details how bottom-line thinking pl...

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Bibliographic Details
Main Author: Anderson, Bonnie, 1955-
Format: Book
Language:English
Published:San Francisco : Jossey-Bass, [2004], ©2004.
Edition:First edition.
Subjects:
Table of Contents:
  • The rise of the corporate news networks
  • What you don't know can hurt you
  • This is good business?
  • The good
  • The bad
  • And the ugly
  • All profits, all the time
  • We report, we decide
  • Strange bedfellows
  • Conclusion: Rx for TV journalism.