Consumer culture theory /
This book explores the illusions that pervade contemporary consumption as well as the forces of globalization, localization, and hybridization that affect consumption throughout our interconnected world.
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Online Access: | Electronic book from EBSCO |
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Other Authors: | , , , |
Format: | eBook |
Language: | English |
Published: | Bingley, UK : Emerald Publishing Limited, [2018] ©2018 |
Edition: | First edition. |
Series: | Research in consumer behavior ;
v. 19. |
Subjects: |