Consumer culture theory /

The chapters in this volume have been selected from the best papers presented at the 9th Annual Consumer Culture Theory Conference held at the home of Aalto University in Finland in June 2014. The theme of the conference was Mapping Consumer Culture. The diverse interpretive research and theory repr...

Szczegółowa specyfikacja

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Opis bibliograficzny
Dostęp online:Electronic book from EBSCO
Kolejni autorzy: Schouten, John (Redaktor), Martin, Diane (Associate Professor of marketing) (Redaktor), Belk, Russell W. (Redaktor)
Format: E-book
Język:English
Wydane:Bingley, United Kingdom : Emerald Group Publishing Limited, 2014.
©2014
Seria:Research in consumer behavior ; Volume 16.
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