Managing innovation adoption : from innovation to implementation / Majharul Talukder.
When Innovation is considered one of the key drivers of corporate success, why do organisations struggle to implement it? Research suggests that innovations fail due to a lack of acceptance by employees; therefore an understanding of potential adopters and the factors influencing their decisions is...
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Online Access: | Electronic book from EBSCO |
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Main Author: | |
Format: | Electronic eBook |
Language: | English |
Published: | Surrey, England : Gower, 2014. ©2014 |
Subjects: | |
Genre: | Electronic books. |