Putting the luxe back in luxury : how new consumer values are redefining the way we market luxury /
The market for luxury brands has changed, but it still offers many opportunities for those who understand their customers' changing priorities. Danzinger uncovers the ways luxury customers are changing and how brands are responding.
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| Online Access: | Electronic book from EBSCO |
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| Main Author: | |
| Format: | eBook |
| Language: | English |
| Published: | Ithaca, NY : Paramount Market Pub., [2011] Ã2011 |
| Subjects: |