Advertising myths : the strange half-lives of images and commodities /
Advertising is often portrayed negatively, as corrupting a mythically pure relationship between people and things. In Advertising Myths Anne Cronin argues that it is better understood as a 'matrix of transformation' that performs divisions in the social order and arranges classificatory re...
|Online Access:||Electronic book from EBSCO|
|Published:||London ; New York : Routledge, 2004.|
|Series:||International library of sociology.