Advertising myths : the strange half-lives of images and commodities /

Advertising is often portrayed negatively, as corrupting a mythically pure relationship between people and things. In Advertising Myths Anne Cronin argues that it is better understood as a 'matrix of transformation' that performs divisions in the social order and arranges classificatory re...

पूर्ण विवरण

में बचाया:
ग्रंथसूची विवरण
ऑनलाइन पहुंच:Electronic book from EBSCO
मुख्य लेखक: Cronin, Anne M., 1967-
स्वरूप: ई-पुस्तक
भाषा:English
प्रकाशित:London ; New York : Routledge, 2004.
श्रृंखला:International library of sociology.
विषय:
विषय - सूची:
  • Images, commodities and compulsions : consumption controversies of the nineteenth century
  • Advertising as site of contestation : criticisms, controversy and regulation
  • Advertising agencies: commercial reproduction and the management of belief
  • Animating images : advertisements, texts, commodities
  • Advertising reconsidered.