Advertising myths : the strange half-lives of images and commodities /
Advertising is often portrayed negatively, as corrupting a mythically pure relationship between people and things. In Advertising Myths Anne Cronin argues that it is better understood as a 'matrix of transformation' that performs divisions in the social order and arranges classificatory re...
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| Online Access: | Electronic book from EBSCO |
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| Main Author: | |
| Format: | eBook |
| Language: | English |
| Published: |
London ; New York :
Routledge,
2004.
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| Series: | International library of sociology.
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| Subjects: |