Leading edge marketing research : 21st-century tools and practices /
Designed for advanced business students, marketing research academics, practitioners and consultants, this text provides guidance on how to master, apply, and disseminate knowledge of recent innovative developments in marketing research.
Gardado en:
Acceso en liña: | Electronic book from EBSCO |
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Outros autores: | , , |
Formato: | eBook |
Idioma: | English |
Publicado: | Thousand Oaks, Calif. : SAGE Publications, [2012] ©2012 |
Subjects: |