McLuhan : a guide for the perplexed /
Marshall McLuhan was dubbed a media guru when he came to prominence in the 1960s. The Woodstock generation found him cool; their parents found him perplexing. By 1963, McLuhan was Director of the Centre for Culture and Technology at the University of Toronto and would be a public intellectual on the...
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Online Access: | Electronic book from EBSCO |
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Main Author: | |
Format: | eBook |
Language: | English |
Published: | New York : Continuum, 2010. |
Series: | Guides for the perplexed.
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Subjects: |
Table of Contents:
- Background, context, definitions, and-- stumbling blocks
- Literary links
- From Madison, Wisconsin to Madison Avenue: The mechanical bride and her electrical brood
- From media as political forms to Understanding media
- McLuhan's tool box: From Through the vanishing point to Laws of media
- Using McLuhan's tools.