Cycles of spin : strategic communication in the U.S. Congress /
"How do politicians try to shape their news coverage? Patrick Sellers examines strategic communication campaigns in the U.S. Congress. He argues that these campaigns create cycles of spin: Leaders create messages, rank-and-file legislators decide whether to promote those messages, journalists d...
Guardado en:
| Acceso en línea: | Electronic book from EBSCO |
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| Autor principal: | |
| Formato: | eBook |
| Lenguaje: | English |
| Publicado: | Cambridge ; New York : Cambridge University Press, 2010. |
| Colección: | Communication, society, and politics.
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| Materias: |
Tabla de Contenidos:
- The cycle
- Building blocks
- Creation
- Promotion
- Coverage and feedback
- Completing the cycle.