Cycles of spin : strategic communication in the U.S. Congress /

"How do politicians try to shape their news coverage? Patrick Sellers examines strategic communication campaigns in the U.S. Congress. He argues that these campaigns create cycles of spin: Leaders create messages, rank-and-file legislators decide whether to promote those messages, journalists d...

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Detalles Bibliográficos
Acceso en línea:Electronic book from EBSCO
Autor principal: Sellers, Patrick J.
Formato: eBook
Lenguaje:English
Publicado:Cambridge ; New York : Cambridge University Press, 2010.
Colección:Communication, society, and politics.
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Descripción
Sumario:"How do politicians try to shape their news coverage? Patrick Sellers examines strategic communication campaigns in the U.S. Congress. He argues that these campaigns create cycles of spin: Leaders create messages, rank-and-file legislators decide whether to promote those messages, journalists decide whether to cover the messages, and any coverage feeds back to influence the policy process. These four stages are closely related; decisions at one stage influence those at another." "Sellers uses diverse evidence, from participant observation and press secretary interviews to computerized content analysis and vector auto regression. The result is a comprehensive and unprecedented examination of politicians' promotional campaigns and journalists' coverage of those campaigns. Countering numerous critics of spin, Sellers offers the provocative argument that the promotional messages have their origins in the actual policy preferences of members of Congress. The campaigns to promote these messages thus can help the public learn about policy debates in Congress."--Jacket
Descripción Física:1 online resource (x, 255 pages) : illustrations
Bibliografía:Includes bibliographical references (pages 225-249) and index.
ISBN:9780511641749
0511641745
9780511642289
0511642288
1107207649
9781107207646
0511700199
9780511700194
1282386603
9781282386600
9786612386602
6612386606
0511641060
9780511641060
0511639309
9780511639302
0511640382
9780511640384
Acceso:Access limited to authorized users.