Persuasive technology : using computers to change what we think and do /
Can computers change what you think and do? Can they motivate you to stop smoking, persuade you to buy insurance, or convince you to join the Army? "Yes, they can," says Dr. B.J. Fogg, director of the Persuasive Technology Lab at Stanford University. Fogg has coined the phrase "Captol...
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| Online Access: | Electronic book from EBSCO |
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| Main Author: | |
| Format: | eBook |
| Language: | English |
| Published: | Amsterdam ; Boston : Morgan Kaufmann Publishers, ©2003. |
| Series: | Morgan Kaufmann series in interactive technologies.
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| Subjects: |