Advertising and consumer citizenship : gender, images, and rights /

Using a variety of print advertisements, this exciting and provocative study explores how the consumer is created by advertisements in terms of: * Sex * Class * Race. It also explores the figure of the citizen and how this identity is produced by contemporary political discourses. Advertising and Co...

Deskribapen osoa

Gorde:
Xehetasun bibliografikoak
Sarrera elektronikoa:Electronic book from EBSCO
Egile nagusia: Cronin, Anne M., 1967-
Formatua: eBook
Hizkuntza:English
Argitaratua:London : Routledge, 2000.
Saila:Transformations.
Gaiak: