Advertising and consumer citizenship : gender, images, and rights /

Using a variety of print advertisements, this exciting and provocative study explores how the consumer is created by advertisements in terms of: * Sex * Class * Race. It also explores the figure of the citizen and how this identity is produced by contemporary political discourses. Advertising and Co...

Ausführliche Beschreibung

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Bibliographische Detailangaben
Online Zugang:Electronic book from EBSCO
1. Verfasser: Cronin, Anne M., 1967-
Format: E-Book
Sprache:English
Veröffentlicht:London : Routledge, 2000.
Schriftenreihe:Transformations.
Schlagworte: