Advertising and consumer citizenship : gender, images, and rights /

Using a variety of print advertisements, this exciting and provocative study explores how the consumer is created by advertisements in terms of: * Sex * Class * Race. It also explores the figure of the citizen and how this identity is produced by contemporary political discourses. Advertising and Co...

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On-line přístup:Electronic book from EBSCO
Hlavní autor: Cronin, Anne M., 1967-
Médium: E-kniha
Jazyk:English
Vydáno:London : Routledge, 2000.
Edice:Transformations.
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