Advertising at the edge of the apocalypse

In this highly anticipated sequel to his groundbreaking "Advertising & the End of the World," media scholar Sut Jhally explores the devastating personal and environmental fallout from advertising, commercial culture, and rampant American consumerism. Ranging from the emergence of the m...

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גישה מקוונת:A Kanopy streaming video
מחבר ראשי: Wise, Tim J. (Author)
מחברים אחרים: Jhally, Sut (Director, writer,), Alper, Loretta (Producer), Earp, Jeremy (Producer)
פורמט: אלקטרוני וידאו
שפה:English
יצא לאור:Media Education Foundation, 2017.
[San Francisco, California, USA] : Kanopy Streaming, 2018.
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תיאור
סיכום:In this highly anticipated sequel to his groundbreaking "Advertising & the End of the World," media scholar Sut Jhally explores the devastating personal and environmental fallout from advertising, commercial culture, and rampant American consumerism. Ranging from the emergence of the modern advertising industry in the early 20th century to the full-scale commercialization of the culture today, Jhally identifies one consistent message running throughout all of advertising: the idea that corporate brands and consumer goods are the keys to human happiness. He then shows how this powerful narrative, backed by billions of dollars a year and propagated by the best creative minds, has blinded us to the catastrophic costs of ever-accelerating rates of consumption. The result is an ideal teaching tool for courses that look at commercialism, media culture, social well-being, environmental issues, and the tensions between capitalism and democracy.
תאור פריט:Originally produced in 2017.
תיאור פיזי:1 online resource (streaming video file) (62 minutes): digital, .flv file, sound
אורך:01:01:25
פורמט:Mode of access: World Wide Web.
קהל:Grade 9-adult.
גישה:Access limited to authorized users.
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