Consumer behavior theories : convergence of divergent perspectives with applications to marketing and management /

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书目详细资料
在线阅读:Electronic book from Proquest Ebook Central Academic Complete
主要作者: Rajagopal, 1957- (Author)
格式: 电子书
语言:English
出版:New York, NY : Business Expert Press, 2018.
版:First edition.
丛编:Consumer behavior collection.
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