Consumer behavior theories : convergence of divergent perspectives with applications to marketing and management /
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| On-line přístup: | Electronic book from Proquest Ebook Central Academic Complete |
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| Hlavní autor: | |
| Médium: | E-kniha |
| Jazyk: | English |
| Vydáno: | New York, NY : Business Expert Press, 2018. |
| Vydání: | First edition. |
| Edice: | Consumer behavior collection.
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| Témata: |