Consumer behavior theories : convergence of divergent perspectives with applications to marketing and management /

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Sonraí Bibleagrafaíochta
Rochtain Ar Líne:Electronic book from Proquest Ebook Central Academic Complete
Príomhúdar: Rajagopal, 1957- (Údar)
Formáid: ríomhLeabhar
Teanga:English
Foilsithe:New York, NY : Business Expert Press, 2018.
Eagrán:First edition.
Sraith:Consumer behavior collection.
Ábhair:
Cur Síos
Cur Síos ar an Mír:Includes index.
Cur Síos Fisiciúil:1 online resource (198 pages).
ISBN:9781947441156
Rochtain:Access limited to authorized users.